Assistant Manager Digital Channels - Digital Marketing

Responsibilities

• Act as the central owner of digital content across all resort systems
• Manage content within CMS, DAM, website, mobile app, and booking engines
• Build and maintain a master content calendar
• Manage day-to-day publishing, scheduling, and quality control
• Maintain digital asset library with clear naming conventions and metadata
• Define content standards, approval workflows, and governance
• Oversee multi-language and market-specific content optimization
• Partner with cross-functional departments to capture content requirements
• Track content performance and refine messaging
• Ensure brand compliance and accessibility standards

Requirements

• Minimum 3 years of experience in digital content management
• Proven track record in luxury, hospitality, or multi-outlet brands
• Hands-on proficiency with enterprise CMS and DAM platforms
• Strong editorial and copy judgment with SEO knowledge
• Highly organized with ability to run content workflows
• Fluency in English; Arabic, Russian, or Mandarin is a plus

About the Company

Wynn Al Marjan Island will be the first integrated resort in the UAE, set to open in 2027 in Ras Al Khaimah. It is part of the Wynn Resorts brand, one of the most renowned and celebrated brands in the global hospitality industry.