Digital Marketing Specialist
Buyers Edge Platform
WorldwideFully remoteFull TimeMid LevelMarketing & Advertising
Posted 3 hours ago3h agoApply link checked 3 hours ago
Why we think you can apply
- Hiring model
- Open worldwide · the employer states no country restriction
- Work from
- Anywhere, the UAE included
Posted 3 hours ago · apply link checked 3 hours ago
About the role
Responsibilities
- Develop and execute digital marketing campaigns across paid search, display, video, and social platforms
- Manage campaign configuration, launch, and ongoing optimization including ad copywriting and budget management
- Monitor performance in Google Analytics 4 to inform optimization and reporting
- Build and update landing pages and handle ad hoc website updates
- Execute against recommendations and campaign builds delivered by vendor and agency partners
- Support technical SEO, on-page SEO, and content updates
- Support Salesforce/Pardot form tracking and completion action setup
- Identify and test optimization opportunities through A/B testing
- Deliver analytics and reporting to show progress internally
Requirements
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 2-3 years of experience in paid marketing channels and technologies (Google Ads, Meta, LinkedIn)
- Working knowledge of Google Analytics 4
- Proven track record of successful marketing campaigns
- Exposure to SEO fundamentals and AI search visibility (AEO/GEO)
- Comfort building or updating landing pages and basic HTML/CSS
- Proficiency in copywriting for ads, landing pages, and email
- Experience working under tight deadlines in a fast-moving environment
Benefits
- Medical, dental, vision, and FSA
- Company-paid life insurance
- 401(k) with company match
- Flexible PTO policy
- Strong training and development opportunities
What we look for
- Bachelor's degree in Marketing, Communications, or Business
- 2-3 years experience in paid marketing channels
- Experience with Google Ads, Meta, and LinkedIn
- Working knowledge of Google Analytics 4
- Proficient in copywriting
SalesforceSEOGoogle AdsGoogle AnalyticsLinkedInMETA
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