Head of Video

About the Company

CoinPoker is an innovative crypto-poker platform where advanced blockchain technology meets the thrilling world of online poker. We are revolutionizing the poker experience by offering fast, secure, and transparent gameplay.

Responsibilities

• Own the video content strategy, defining repeatable formats and channel roles for long-form and short-form content
• Lead the production team and end-to-end content operations, from planning through edit direction and delivery
• Build, manage, and develop a production team including editors and specialist content roles
• Manage the long-form to short-form pipeline, ensuring systematic conversion into platform-native clips like Reels and Shorts
• Produce video content for marketing campaigns, product launches, and tournament series
• Own content performance analytics and establish metrics frameworks for each channel
• Report to senior management on audience growth and commercial contributions

Requirements

• Proven track record of growing audiences through long-form and short-form video
• Experience building and leading a video production team
• Strong command of video packaging, including titles, thumbnails, hooks, and structure
• Deep knowledge of video performance metrics (CTR, retention curves, watch-through rates)
• Experience operating gaming or gambling-adjacent content on social platforms
• Understanding of poker or the ability to learn the game quickly
• Ability to manage a multi-channel content operation end-to-end