Lead Marketing Analyst

Responsibilities

• Own marketing analytics processes, reporting frameworks, dashboards, and data quality standards
• Monitor key marketing and business performance metrics and conduct root cause analysis
• Design, prioritize, and evaluate marketing experiments and A/B tests
• Develop and maintain analytical and predictive models for attribution, forecasting, and segmentation
• Drive continuous improvement by automating analytical workflows and implementing best practices

Requirements

• Higher education in a technical, mathematical, or economics-related field
• Strong proficiency in SQL
• Advanced Google Sheets skills including pivot tables
• Strong knowledge of statistics and A/B testing methodologies
• Hands-on experience in marketing analytics and predictive modeling
• English proficiency at B2 level or higher

Preferred Qualifications

• Experience with Python or R for data analysis
• Experience building automated reporting and analytics workflows
• Experience with marketing experimentation frameworks and incrementality measurement
• Experience with attribution models and advertising platforms like Google Ads or Meta Ads

Benefits

• Remote work opportunity
• 7 wellness days per year
• Referral bonuses up to $5000
• Full payment for professional training and international conferences
• Corporate discount for English lessons
• Health benefits up to $1000 gross per year
• Workplace equipment reimbursement up to $1000 gross every 3 years
• Internal gamified gratitude system

About the Company

Social Discovery Group (SDG) is a group of social discovery companies solving problems of loneliness and disconnection through social entertainment platforms that redefine how people interact globally.