Marketing Manager

Responsibilities

• Develop annual and quarterly marketing strategies aligned with organisational priorities
• Create integrated marketing plans, campaign roadmaps, and editorial calendars
• Coordinate the delivery of multiple marketing initiatives and manage stakeholder alignment
• Produce and review high-quality bilingual marketing content for web, email, and publications
• Ensure consistency of brand identity, messaging, and visual standards
• Lead website governance, including UX improvements, content updates, and SEO
• Manage email marketing campaigns, CRM communications, and audience segmentation
• Monitor campaign performance and prepare monthly dashboards and quarterly reports
• Support the planning and delivery of events and onsite marketing coordination

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related discipline
• 7+ years of experience in marketing, brand management, or integrated communications
• Experience managing integrated marketing campaigns across digital and offline channels
• Strong understanding of brand governance, content strategy, website management, and CRM
• Experience overseeing SEO, UX improvements, marketing automation, and analytics
• Excellent project management and analytical skills
• Outstanding written and verbal communication skills in English
• Arabic language skills are highly advantageous
• Experience in government, public sector, or highly regulated organisations is desirable

About the Company

Acorn Strategy is a full-service communications consultancy and award-winning integrated marketing, public relations, and digital consultancy with offices in Dubai, Abu Dhabi, Melbourne, Perth, and London.