Marketing Manager, AI-First
Puffy
WorldwideFully remoteFull TimeMid Level, SeniorMarketing & Advertising
USD 130,000–143,000 a yearPosted 7 hours ago7h agoApply link checked 6 hours ago
Why we think you can apply
- Hiring model
- Open worldwide · the employer states no country restriction
- Work from
- Anywhere, the UAE included
Posted 7 hours ago · apply link checked 6 hours ago
About the role
Responsibilities
- Research consumer needs, buying patterns, competitor messaging and market trends
- Translate findings into campaign ideas, messaging angles and creative strategies
- Use AI to develop creative concepts and briefs and scripts for video and design teams
- Collaborate with creative and paid channel teams to bring campaigns to market
- Manage selected exclusive strategic affiliate partnerships for growth
Requirements
- 5+ years marketing experience, including 2+ years with D2C e-commerce brands
- Digital advertising and demand generation across Meta and Google
- Consumer research and translating insights into messaging
- Ad copywriting, scriptwriting and creative concept development
- Practical use of AI tools for research, ideation and scripts
- Experience with affiliate or publisher partnerships
Preferred Qualifications
- Experience with an online mattress brand
Benefits
- Monthly performance bonus of up to 10%
- Premium health insurance
- Learning budget for courses and certifications
- Up to 50% product discount
- Leave entitlement per country plus public holidays
About the Company
Puffy is a premium US mattress brand, AI-first since December 2023, with 65+ team members across 16+ nationalities.
What we look for
- 5+ years marketing experience, including 2+ years with D2C e-commerce brands
- Digital advertising and demand generation across Meta and Google
- Consumer research and translating insights into messaging
- Ad copywriting, scriptwriting and creative concept development
- Practical use of AI tools for research, ideation and scripts
- Experience with affiliate or publisher partnerships
- Experience with an online mattress brand
MarketingAffiliate MarketingDigital MarketingContent StrategyAIGoogle AdsSocial MediaResearchMETA
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