Media Buyer

Responsibilities

• Plan, launch, and manage ad campaigns on Facebook, TikTok, and Google UAC targeting iGaming audiences
• Optimize campaign performance to maximize ROMI and player acquisition
• Analyze campaign data and generate performance reports
• Collaborate with creative and content teams to develop effective ad assets
• Stay updated on platform policies, especially those affecting iGaming
• Conduct A/B testing on creatives, audiences, and bidding strategies
• Manage and scale UAC campaigns including creative asset feeds
• Monitor competitors and market trends across paid social and Google

Requirements

• 2+ years of experience managing ad campaigns on Facebook, TikTok, or Google UAC
• Experience with LATAM markets preferred
• Strong understanding of Facebook Ads Manager, TikTok Ads Manager, Google Ads/UAC, Pixel, and conversion tracking
• Experience with acquisition tools such as Keitaro, Voluum, WebView Apps, Cloak Flow, PWA Apps, AdHearts, or AppsFlyer
• Understanding of marketing metrics like CPA, CPM, CPC, CTR, and ROMI
• Experience managing monthly budgets of $50,000+

Benefits

• Global Medical Coverage
• Health and Wellness focus
• Benefits programs for gym, dental, and psychological services
• Performance-driven rewards
• Growth opportunities

About the Company

Jugabet is a brand and gaming platform accessible to players in Latin America, focusing on localized strategies to become a key player in the regional market.