Sales and Marketing Manager

Responsibilities

• Develop and manage end-to-end digital marketing campaigns for new releases with a focus on DSP performance
• Secure and optimize promotional placements including playlist adds, homepage features, and banners
• Serve as the primary point of contact for DSP partners to build and maintain productive relationships
• Lead catalog optimization initiatives to maximize long-term discoverability and consumption
• Propose and pilot innovative marketing tactics to optimize exposure of new releases
• Lead digital marketing planning and present strategies to stakeholders
• Provide guidance and mentorship to team members to enhance productivity and efficiency

Requirements

• 5-7 years of experience in digital marketing, with at least 3 years specifically in music marketing
• Proven track record of managing music campaigns that grew streams or playlist placements
• Experience working within a label, artist management, or distribution system
• Deep understanding of DSP pitching tools, editorial workflows, and algorithmic levers
• Strong analytical skills to interpret streaming data and performance insights
• Knowledge of social marketing, online video platforms, and digital advertising
• High level of awareness and passion for local independent labels and the Arabic music scene
• Fluent in Arabic and English

About the Company

The Orchard is a leading full-service music distribution company operating in 48 markets worldwide, servicing top global independent artists and labels to empower creators in the dynamic global industry.