Senior Growth Marketing Manager
Roo
WorldwideFully remoteFull TimeSeniorMarketing & Advertising
USD 105,000–195,000 a yearPosted 4 hours ago4h agoApply link checked 3 hours ago
Why we think you can apply
- Hiring model
- Open worldwide · the employer states no country restriction
- Work from
- Anywhere, the UAE included
Posted 4 hours ago · apply link checked 3 hours ago
About the role
Responsibilities
- Shape the hospital growth strategy and set acquisition, activation, reactivation and expansion goals
- Own the hospital growth budget and channel mix across market tiers
- Own B2B and direct-to-practice acquisition channels, including paid search, social, referrals and partnerships
- Set lead routing, handoff SLAs and targeting rules with sales and field teams
- Own the CRO backlog and first-fill playbook across the hospital journey
- Run A/B tests and product experiments with product and growth analysts
- Own the reactivation campaign for dormant hospitals and build expansion programs
- Own hospital growth measurement, attribution, holdouts and reporting
Requirements
- Full-funnel growth experience, ideally at a marketplace or vertical SaaS company
- Owned a budget and channel mix with outcomes measured in CAC, payback and LTV
- Hands-on B2B channel experience across paid search, social, sponsorships and direct mail
- Experience diagnosing activation drop-off and improving conversion
- Experimentation and measurement rigor with real controls and holdouts
- Clear written communication and sharp creative briefs
Preferred Qualifications
- Experience in veterinary medicine, healthcare, marketplaces or staffing
- Comfort with AI tools to scale output
Benefits
- Stipends for home office, continuing education and monthly wellness
- Comprehensive health benefits, 401K and unlimited PTO
- Paid maternity/paternity and reproductive care leave
About the Company
Roo is a veterinary staffing platform connecting veterinary professionals with animal hospitals. Its network includes over 20,000 professionals and more than 9,000 hospitals.
What we look for
- Full-funnel growth experience, ideally at a marketplace or vertical SaaS company
- Owned a budget and channel mix with outcomes measured in CAC, payback and LTV
- Hands-on B2B channel experience across paid search, social, sponsorships and direct mail
- Experience diagnosing activation drop-off and improving conversion
- Experimentation and measurement rigor with real controls and holdouts
- Clear written communication and sharp creative briefs
- Experience in veterinary medicine, healthcare, marketplaces or staffing
- Comfort with AI tools to scale output
MarketingSEOGrowth MarketingA/B TestingAccount-Based MarketingCROAttributionPaid SearchLTVCAC
SponsorWake up to a shortlist, not a search results page.
NeverApply scores every new listing against your CV, salary floor and visa. A handful of real matches by morning.
Get your daily matchesSimilar jobsbased on title, category and scope
SponsorWake up to a shortlist, not a search results page.
NeverApply scores every new listing against your CV, salary floor and visa. A handful of real matches by morning.
Get your daily matchesSenior Growth Marketing ManagerRoo · free account, 30 seconds