
Senior International Marketing Manager
Roo
WorldwideFully remoteFull TimeSeniorMarketing & Advertising
USD 120,000–220,000 a yearPosted 2 hours ago2h agoApply link checked 1 hour ago
Why we think you can apply
- Hiring model
- Open worldwide · the employer states no country restriction
- Work from
- Anywhere, the UAE included
Posted 2 hours ago · apply link checked 1 hour ago
About the role
Responsibilities
- Own the marketing strategy for Roo's international markets, including acquisition and brand presence
- Lead go-to-market and engagement planning for each new market
- Build Roo's international launch playbook for every new country
- Define positioning and messaging for each market with brand and product marketing
- Own acquisition strategy and budget across paid, organic, referral, and partner channels
- Own marketing measurement for each market and report on performance to leadership
Requirements
- Deep experience in multi-channel marketing strategy, including launching in a new market
- Experience owning positioning and messaging for a professional audience
- Experience owning acquisition budgets and measurement
- Ability to lead cross-functional partners without direct management
- Understanding of marketing and privacy regulation across countries
Preferred Qualifications
- Experience in veterinary medicine, healthcare, marketplaces, labor platforms, or international expansion
Benefits
- Unlimited paid time off and paid maternity/paternity leave
- Comprehensive health benefits with base medical plan covered at 100%
- 401K and home office, education, and wellness stipends
About the Company
Roo is a veterinary staffing platform connecting veterinary professionals with animal hospitals. It is remote first.
What we look for
- Deep experience in multi-channel marketing strategy, including launching in a new market
- Experience owning positioning and messaging for a professional audience
- Experience owning acquisition budgets and measurement
- Ability to lead cross-functional partners without direct management
- Understanding of marketing and privacy regulation across countries
- Experience in veterinary medicine, healthcare, marketplaces, labor platforms, or international expansion
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