Senior Market Development Executive

Responsibilities

• Develop and execute targeted outbound prospecting strategies across assigned verticals, specifically the legal market
• Generate new business opportunities using phone, email, LinkedIn, and social media
• Build strategic outreach sequences and leverage bar association relationships to convert opportunities
• Identify and develop new partnership opportunities with associations, technology providers, and referral partners
• Conduct professional virtual product demonstrations and sales presentations via Zoom and Microsoft Teams
• Perform discovery conversations to understand prospect needs and qualify opportunities
• Maintain accurate records of activities and pipeline status within the CRM
• Collaborate with Sales, Marketing, and Product teams to refine go-to-market strategies

Requirements

• Proven experience in business development or sales within B2B technology, SaaS, or information services
• Strong outbound prospecting skills across multiple digital channels
• Proficiency in using CRM platforms to manage a disciplined sales pipeline
• Ability to conduct virtual product demonstrations and communicate business value
• Excellent written and verbal communication skills for engaging senior decision-makers
• Entrepreneurial mindset with a willingness to test new messaging and strategies

Preferred Qualifications

• Experience selling legal case management software or legal research solutions to law firms
• Previous work with bar associations or professional membership organizations
• Experience growing partnership and channel relationships

Benefits

• Flexible PTO
• 401k and 401k match
• Medical, Life, Dental, and Vision Insurance

About the Company

Enformion is a powerhouse in data intelligence and AI-powered identity verification, delivering fraud prevention, risk management, and seamless onboarding solutions to foster trust between digital marketplaces, merchants, and consumers.