Senior Marketing Analyst

Responsibilities

• Analyze performance marketing efficiency with a focus on traffic quality, unit economics, and scaling recommendations
• Develop BI analytics: build and maintain dashboards, monitor anomalies, and establish alerting systems
• Work with attribution: support and improve models for accurate channel evaluation
• Design, analyze, and interpret A/B tests in marketing and at the intersection with product
• Build forecasts (LTV, payback, scaling scenarios) and apply statistical methods for decision-making
• Work with the analytics stack (BigQuery, dbt, Tableau): develop data models and improve the marketing analytics ecosystem

Requirements

• 4+ years of experience in performance/marketing analytics
• Strong SQL and Python skills for building reliable analytics and automation
• Solid understanding of CAC, LTV, ROMI, and unit economics in decision-making
• Experience analyzing A/B tests in marketing
• Ability to independently identify growth opportunities, prioritize them, and drive measurable impact

Preferred Qualifications

• Experience with web2app or mobile attribution (MMP)
• Experience with product analytics platforms (Mixpanel, Amplitude)

Benefits

• Remote-first approach: work from anywhere
• Paid day offs and sick leaves
• Regular performance reviews
• Financial support

About the Company

Zeely AI is an all-in-one AI-powered marketing platform that helps small businesses and marketing teams grow and achieve their business goals. The platform enables users to create high-quality ad creatives, UGC videos, viral content, banners, and and more, as well as launch effective paid and organic campaigns on Facebook and Instagram.