Senior Marketing Operations Manager

Responsibilities

• Own the day-to-day operation and continuous improvement of Fleetio's marketing technology stack, including automation, attribution, and data automation platforms
• Serve as the senior escalation point for Marketo architecture, administration, and troubleshooting
• Implement and maintain lifecycle stages, lead scoring, and routing rules across Marketing, SDR, and Sales
• Own the flow of marketing data across Salesforce, enrichment tools, and automation platforms
• Maintain campaign and tracking infrastructure, including Salesforce Campaigns, UTM standards, and pixels
• Partner with Sales Ops, Revenue Ops, and GTM Systems on integrations and shared data models
• Manage incoming Marketing Operations requests by clarifying requirements and setting priorities
• Create documentation and training for marketers to use systems correctly

Requirements

• 6+ years of hands-on experience in Marketing Operations, Marketing Technology, or Revenue Operations within a B2B SaaS environment
• Active Adobe Marketo Engage Business Practitioner Expert certification (or equivalent)
• Experience owning and optimizing a broad marketing technology stack
• Strong Salesforce experience, including Campaigns, reports, and dashboards
• Practical knowledge of APIs, webhooks, native integrations, and data synchronization
• Hands-on experience with lifecycle management, routing, and lead-to-account matching
• Strong analytical and troubleshooting skills to trace issues across multiple platforms
• Strong project management and documentation skills

Benefits

• Multiple health/dental coverage options (100% for employee, 50% for family)
• Vision insurance
• Incentive stock options
• 401(k) match of 4%
• 4 weeks PTO (increases in year two)
• 12 company holidays + 2 floating holidays
• Paid parental leave (16 weeks for birthing, 4 weeks for non-birthing)
• FSA & HSA options
• Short and long term disability
• Professional development and wellbeing funds
• Mac laptop + new hire equipment stipend

About the Company

Fleetio is a modern software platform that helps thousands of organizations worldwide manage their fleet operations. They are a leader in the transportation technology market and recently raised $450M in Series D funding.