SFMC Campaign Lead

99brightminds

WorldwideFully remoteFull TimeLeadMarketing & Advertising
Posted 5h ago

Why we think you can apply

Hiring model
Open worldwide · the employer states no country restriction
Work from
Anywhere, the UAE included

Posted 5 hours ago · apply link checked 4 hours ago

About the role

Responsibilities

  • Lead end-to-end campaign delivery from briefing through launch and post-campaign reporting
  • Manage recurring and ad hoc campaigns across mobile apps and other customer channels
  • Build and manage Salesforce Marketing Cloud journeys, automations, segmentation and personalization
  • Deliver mobile app campaigns, including in-app banners and channel coordination
  • Manage loyalty campaigns, offers, vouchers, eligibility and redemption
  • Own campaign QA/UAT, launch readiness, risk management and go-live decisions
  • Track and report conversion, redemption, revenue, attribution and optimization performance
  • Coordinate marketing, analytics, technical, operations and call-centre teams

Requirements

  • 5+ years of experience
  • Proven end-to-end campaign management and leadership
  • Strong project and stakeholder management skills
  • Hands-on Salesforce Marketing Cloud (Journey Builder, Automation Studio, Personalization Studio)
  • Experience delivering mobile app and loyalty campaigns
  • Tableau or similar analytics experience
  • Commercial understanding of campaign costs, channel selection, ROI
  • Experience with control groups, A/B testing, suppression, consent and frequency management

Preferred Qualifications

  • Arabic or multilingual campaign workflow experience

About the Company

99BrightMinds provides digital transformation services, including offshore development centers, IT staff augmentation, managed software teams and CTO advisory.

What we look for

  • 5+ years of experience
  • Proven end-to-end campaign management and leadership
  • Strong project and stakeholder management skills
  • Hands-on Salesforce Marketing Cloud (Journey Builder, Automation Studio, Personalization Studio)
  • Experience delivering mobile app and loyalty campaigns
  • Tableau or similar analytics experience
  • Commercial understanding of campaign costs, channel selection, ROI
  • Experience with control groups, A/B testing, suppression, consent and frequency management
  • Arabic or multilingual campaign workflow experience
Project ManagementCampaign ManagementStakeholder ManagementData AnalysisTableauA/B TestingSalesforce Marketing Cloud
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