Short-Form Content Strategist

CoinPoker

WorldwideFully remoteFull TimeSeniorMarketing & Advertising
Posted 2mo ago

Why we think you can apply

Hiring model
Open worldwide · the employer states no country restriction
Work from
Anywhere, the UAE included

Posted 2 months ago · apply link checked 1 hour ago

About the role

About the Company

CoinPoker is an innovative crypto-poker platform where advanced blockchain technology meets the thrilling world of online poker. We are revolutionizing the poker experience by offering fast, secure, and transparent gameplay.

Responsibilities

  • Lead the day-to-day structural direction of short-form content, briefing editors on hooks, retention, and pacing
  • Apply poker knowledge and audience psychology to identify dramatic or humorous content moments
  • Develop and refine repeatable content formats based on performance data
  • Conduct weekly performance reviews of content metrics including reach, hook retention, and watch-through rates
  • Raise editing standards through consistent feedback and documented best practices
  • Identify top organic content for performance marketing boosts and support ambassador campaigns
  • Monitor platform algorithm changes and competitor activity

Requirements

  • Proven track record of growing short-form audiences with measurable results
  • Strong understanding of poker mechanics and gameplay drama
  • Deep knowledge of short-form performance metrics and test-and-iterate processes
  • Ability to brief editors on content structure, pacing, and payoff placement
  • Strong grasp of audience psychology and platform mechanics
  • Ability to operate as a senior individual contributor

What we look for

  • Proven track record of growing short-form audiences
  • Strong understanding of poker
  • Knowledge of short-form performance metrics
  • Ability to brief editors and creatives
  • Grasp of audience psychology
Video EditingContent Strategy
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