Social Product Lead
Gate
WorldwideFully remoteFull TimeSenior, LeadInformation Technology
Posted 8 hours ago8h agoApply link checked 1 hour ago
Why we think you can apply
- Hiring model
- Open worldwide · the employer states no country restriction
- Work from
- Anywhere, the UAE included
Posted 8 hours ago · apply link checked 1 hour ago
About the role
About the Company
We are one of the earliest and largest digital asset platforms in the world, serving tens of millions of users globally. As one of the top-ranked exchanges, we provide a full suite of trading and wealth management products covering thousands of digital assets. We operate with a remote-first, highly autonomous culture, building the financial infrastructure for the next generation of the internet.
Responsibilities
- Formulate social product strategy, positioning, phased goals, and product matrices covering mainstream asset trading users and Web3 scenarios
- Drive product development from insight and design to launch and iteration, covering text/image communities, user relationships, group interactions, content distribution, live streaming, and social trading
- Establish metric systems including social penetration, DAU, retention, content consumption time, creator activity, and trading conversion
- Identify real needs through user research, competitor analysis, and behavioral data to drive product decisions for engagement and trust
- Build product team goals, rhythms, and cross-departmental collaboration mechanisms connecting growth, operations, content, KOLs, compliance, security, and R&D
- Integrate content safety, privacy protection, data security, and industry compliance into the product design phase
Requirements
- Proven experience leading social, community, content distribution, or growth products from strategy to measurable results
- Deep understanding of how trading users build judgment, track signals, consume content, and interact to convert trust into action
- Ability to distill clear product directions from user feedback, market changes, competitor moves, and data patterns
- Experience leading small product teams and establishing collaboration rules
- Ability to incorporate content safety, privacy, and compliance into product decision-making
Preferred Qualifications
- Experience in fintech communities, brokerage apps, trading platforms, crypto exchanges, Web3 ecosystems, or social trading products
- Familiarity with content recommendation algorithms, creator ecosystems, community mechanisms, group interactions, or live streaming content
What we look for
- Experience leading social or community products
- Ability to drive product from insight to iteration
- Experience leading small product teams
- Understanding of user behavior and data patterns
Web3Product Management
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