Strategic Marketing & Innovation Specialist

Workana

WorldwideFully remoteFull TimeMid Level, ExecutiveSales & Business Development
Posted 2mo ago

Why we think you can apply

Hiring model
Open worldwide · the employer states no country restriction
Work from
Anywhere, the UAE included

Posted 2 months ago · apply link checked 1 hour ago

About the role

Responsibilities

  • Contribute to brand positioning and value proposition development
  • Define Customer Experience (CX) strategies for key client touchpoints
  • Identify innovation opportunities in products, services, and business models
  • Execute Go-to-Market (GTM) strategies for new products and initiatives
  • Monitor KPIs related to awareness, consideration, and conversion

Requirements

  • 3 to 4 years of experience in strategic marketing, brand management, or innovation
  • Experience with Go-to-Market strategies and commercial ecosystems
  • Fluency in English (written and oral)

Preferred Qualifications

  • University degree in Marketing, Business, or related fields
  • Knowledge of Design Thinking, Lean Startup, or Agile Marketing methodologies
  • Postgraduate or Master's degree

About the Company

Workana is an international platform focused on connecting talent with business opportunities across LATAM and beyond.

What we look for

  • 3-4 years marketing experience
  • Go-to-Market expertise
  • Fluent English
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