Vice President, Public Relations (Health)

Responsibilities

• Provide visionary leadership and strategic direction for the health and lifestyle industries
• Cultivate and maintain strong relationships with healthcare clients
• Develop comprehensive PR strategies tailored to client objectives
• Oversee implementation of PR campaigns, including media relations and crisis communications
• Lead, mentor, and empower a team of PR professionals
• Build and maintain relationships with key health and lifestyle contacts
• Position clients as industry thought leaders
• Monitor and analyze campaign performance metrics
• Own account management rhythm, including weekly business reviews and account health scoring
• Win new healthcare clients in partnership with the new business team

Requirements

• Minimum of 15 years of experience in public relations, focusing on healthcare and lifestyle industries
• Proven track record of managing PR campaigns for healthcare clients with measurable results
• Strong leadership and management skills
• Excellent communication skills, both written and verbal
• Strategic thinker with deep understanding of the healthcare industry
• Demonstrated specialty depth in at least three of: FDA and regulatory communications, biotech and pharma, medical devices, hospital and health systems, payer relations, clinical trial communications, digital health, or healthcare policy
• Documented track record of measurable client retention and expansion
• Strong network of healthcare media contacts
• Comfortable with AI-driven workflows and a data-disciplined approach to earned media

Benefits

• 100% Remote, Forever
• Comprehensive Health Benefits (Anthem Blue Cross PPO medical plans, dental, and vision)
• 401(k) program with company match
• Paid vacation, sick time, 11 company holidays, a floating holiday, and Summer Fridays
• Paid Parental Leave
• Career Growth opportunities
• Supportive, Collaborative Culture