Digital Marketing Specialist (Telegram Focus)

Responsibilities

• Strategically manage and nurture existing Telegram channels to foster strong customer engagement and maximize their inherent value.
• Spearhead the creation and successful growth of new channels within the Telegram ecosystem and potentially other emerging platforms.
• Conduct thorough research on industry benchmarks, emerging trends, and target audience preferences to identify key opportunities.
• Design, implement, and optimize innovative advertising campaigns tailored to these channels, ensuring alignment with overall brand and business objectives.
• Partner closely with design and content teams to conceptualize and produce compelling, brand-aligned content that resonates with target audiences and drives business results.
• Proactively monitor the digital media landscape, staying ahead of the curve on new technologies, design tools, and relevant applications.
• Actively monitor and analyze customer feedback across all managed channels, identifying areas for improvement and implementing positive changes to enhance user experience.
• Propose and implement cutting-edge features and advancements within the channels, including the strategic use of bots and seamless integration with other company features.
• Collaborate effectively with influencers and influencer management agencies to maximize campaign reach and impact.
• Leverage audience insights and robust analytics data to rigorously evaluate campaign performance, providing actionable recommendations for continuous optimization.

Requirements

• Minimum of 3 years of demonstrable experience in Digital Marketing.
• At least 2 years of hands-on experience utilizing Telegram as a key platform for digital marketing initiatives.
• Proven track record of planning, executing, and optimizing impactful campaigns within the Telegram ecosystem.
• Exceptional copywriting skills with the ability to craft compelling, brand-consistent messaging.
• Experience operating in a large, highly competitive market is an advantage.
• Experience identifying and successfully growing new digital channels is highly desirable.
• Strongly data-driven mindset with the ability to analyze in-platform and third-party analytics.
• Excellent communication and organizational skills.
• Demonstrated ability to self-manage and prioritize tasks while delivering high-quality work under tight deadlines.
• Fluency in Spanish or French is considered a valuable asset.

Benefits

• Private health insurance
• Bi-Monthly company-wide social and team building activities
• Hybrid & Remote work arrangements
• Flexible working hours
• Daily paid meal
• Training and Development opportunities
• Flexible work location – major offices in Malta, UK, Italy, Austria, Serbia, Romania, and UAE. Location flexibility for most roles.
• Inclusive and diverse environment

About the Company

Logifuture is a market leader in 360-degree B2B solutions for iGaming operators – across tech, product, operations, data and marketing. The company is passionate about betting and committed to innovation, creating products that stand out from the crowd and utilizing their expertise to achieve success for clients and the future of the industry. With over 300 talented personnel and offices in 5 countries, Logifuture offers services globally with its proprietary technology and continuously seeks to acquire the very best talent. The company embraces equality and diversity, fostering an inclusive environment where everyone feels valued, heard, and empowered.