Director of Growth & Demand Generation

Responsibilities

• Design, execute, and optimize multi-channel demand generation campaigns to secure high-paying clients
• Build and scale enterprise-grade outbound messaging channels using identity enrichment and contact intelligence
• Track pipeline data to optimize campaign performance, conversion rates, and velocity
• Collaborate with technical teams to transform success stories into technical case studies and white papers
• Take accountability for SQLs, CPA, Pipeline Velocity, and Total Closed-Won Pipeline Value

Requirements

• 4+ years of B2B marketing experience in custom software development agencies or high-end IT consulting
• Proven track record of building campaigns for high-value, six- or seven-figure enterprise service retainers
• Ability to write sophisticated, compelling copy for technical decision-makers
• Data-driven approach using statistical relevance and conversion metrics
• Self-starter capable of managing both macro-strategy and tactical execution

Benefits

• Fully remote work from anywhere
• Flexible hours

About the Company

pubGENIUS is an elite React.js and Next.js development company and AdTech startup building web and AI products for clients across the US and Europe, specializing in Fintech, Healthcare, AI, and Enterprise B2B SaaS sectors.