Growth Associate - Paid Media

About the Company

At Cro Metrics, we’re on a mission to redefine growth for organizations and brands through unparalleled digital experiences that inspire action and deliver results. We are a growth optimization agency that partners with mission-driven and high-growth companies to scale through data-driven experimentation.

Responsibilities

• Own day-to-day campaign setup, optimization, and performance tracking across Google Ads, Meta, and programmatic platforms
• Assist in the creation and documentation of paid media testing strategies and hypotheses
• Collaborate on weekly client check-ins and contribute to performance reviews and reporting
• Conduct campaign audits and compile insights to inform strategy adjustments
• Analyze paid performance data and experiment outcomes to identify trends
• Partner with internal design, analytics, and engineering teams to align creative and targeting
• Use AI tools to speed up reporting, data analysis, and competitor research
• Build and manage brand-specific AI agents to be used at scale

Requirements

• 3+ years of hands-on experience managing paid media campaigns
• Proficiency in at least two of: Google Ads, Meta Ads, or The Trade Desk
• Experience managing budgets of at least $50k+/month
• Demonstrated, active use of AI tools in daily workflows and experience with AI agent creation
• Strong analytical skills and attention to detail
• Excellent communication skills for presenting insights to clients
• Ability to work in a fast-paced, fully remote environment

Preferred Qualifications

• Agency experience
• Hands-on experience with A/B testing or CRO
• Exposure to web analytics tools
• Interest in lifecycle marketing, email, or automation