Product Marketing Manager

Responsibilities

• Participate in setting the therapy development strategy for EEMEA THV and hold accountability for its outcomes
• Translate market and clinical insights into actionable strategies
• Define and quantify the impact of referrals on procedure growth
• Manage the Therapy Development budget and ensure spend delivers return on investment
• Build annual referral plans across Israel, the Balkans, Eastern Europe, and South Africa
• Design and drive activation initiatives for patients, general cardiologists, and referring physicians
• Lead cross-functional alignment with Medical Affairs and Sales
• Build strategic patient advocacy partnerships at a regional level
• Represent Therapy Development at external forums and exercise strategic influence with key stakeholders

Requirements

• Bachelor's Degree with 5+ years of work experience
• Master's Degree or equivalent with 3+ years of related experience
• Experience working in sales, marketing, or the healthcare industry

Preferred Qualifications

• Track record in therapy development, market development, or commercial strategy
• Regional/multi-market experience across EEMEA
• Analytical rigor and ability to own KPIs
• Expertise in MS Office Suite
• Understanding of market share, pricing, ASPs, and competitive dynamics
• Fundamental clinical knowledge related to hospital environments and reimbursement policies

Benefits

• Competitive Compensation and Benefits package
• Flexible working hours and remote working options
• Risk Insurance
• Health Insurance
• Employee Stock Purchase Programme
• Employee Assistance Programme
• Comprehensive Wellness Programme

About the Company

Edwards Lifesciences is the leading global structural heart innovation company, driven by a passion to improve patient lives through breakthrough technologies and world-class evidence.