Senior Creative Strategist

About the Company

Donut Studios is the in-house creative studio for New Engen, purpose-built to craft high-performing, platform-native, and digital content for the world’s most ambitious brands. We are a collaborative group of strategists, creators, and designers helping brands thrive through performance-driven campaigns.

Responsibilities

• Own creative strategy for enterprise B2B campaigns, specifically for Amazon Web Services
• Lead and mentor the Creative Strategy team, providing coaching and feedback
• Develop and refine creative briefs for design, motion, video, and copy teams
• Partner cross-functionally with content strategists and production teams to deliver integrated campaigns
• Drive creative testing and performance optimization using campaign insights
• Oversee creative quality and consistency across high volumes of assets
• Represent creative strategy in client meetings and build relationships with stakeholders
• Identify opportunities for innovation and growth based on emerging trends

Requirements

• 5+ years of experience in creative strategy, ideally with B2B, enterprise tech, SaaS, or cloud accounts
• Proven ability to write strong creative briefs and translate data into creative direction
• Experience managing or mentoring creative strategists
• Ability to operate at high production volume with tight QC standards
• Strong understanding of paid social and display platforms like LinkedIn, Meta, and DV360
• Experience presenting recommendations to senior client stakeholders
• Familiarity with B2B and technical buyer audiences
• Comfort working within strict brand systems

Preferred Qualifications

• Direct experience on AWS, Azure, GCP, or another enterprise cloud/tech brand