Technical Marketing & Partnerships Lead

About the Company

Overview.ai is bringing the cutting edge of AI computer vision to manufacturing, solving inspection problems that were previously not solvable with traditional machine vision. We're a full-stack company: we deploy GPU-powered cameras on production lines, run inference on the edge, and operate a platform that supports large fleets of devices deployed across the world.

Responsibilities

• Own the event calendar and execution, including booth strategy, logistics, staffing, and live product demos
• Build repeatable mechanics for event-to-pipeline motion, including lead capture and HubSpot attribution
• Establish a community footprint on platforms like Reddit and industry forums
• Act as a technical voice to provide authentic, engineering-led guidance to practitioners
• Manage reviews and listings on platforms like G2, Gartner Peer Insights, and Capterra
• Tie all community and partner activities to tracked pipeline in HubSpot

Requirements

• 3 to 5+ years of customer-facing experience in a technical or GTM role within machine vision, manufacturing automation, or robotics
• Technical fluency in machine vision or manufacturing with the ability to run live product demos independently
• Proven experience owning trade shows from booth setup to pipeline follow-up
• Ability to write technical content tailored for manufacturing engineers
• Willingness to travel across North America approximately 25% of the time
• Experience building programs from scratch without an existing playbook

Preferred Qualifications

• Direct vendor or integrator experience at companies like Cognex, Keyence, Zebra, or Basler
• Existing relationships with manufacturing associations (A3, ARM Institute, automate.org)
• Experience with co-marketing or co-selling with technology partners
• Familiarity with HubSpot and modern GTM/community tooling
• Content creation skills across LinkedIn, Reddit, and short-form video