User Acquisition Manager

Responsibilities

• Plan, launch, and optimize UA campaigns across Meta, Google, TikTok, and Programmatic DSPs
• Manage day-to-day UA execution, pacing, and spend efficiency for the utility app suite
• Own and inform ASO strategy, including keyword strategy and store listing optimization
• Collaborate with creative teams to develop and test ad concepts and messaging
• Analyze campaign performance and report actionable insights to the growth team
• Identify and test new growth channels and networks for IAA and subscription models

Requirements

• Bachelor's degree in marketing, communications, or equivalent experience
• 1-4 years of hands-on experience buying mobile app ads with seven-figure monthly budgets
• Strong understanding of App Store Optimization (ASO)
• Proficiency in Excel/Sheets and analytical tools like Mixpanel, Google Analytics, Looker, Tableau, or Singular
• Experience with MMPs and performance marketing attribution
• AI-native mindset with ability to build AI-driven workflows for reporting or creative testing

Preferred Qualifications

• Exposure to both ad-monetized and subscription-based mobile apps
• Proven ability to scale UA efficiently in a mobile-first environment

Benefits

• 100% remote-first global work environment
• Competitive compensation package
• Participation in the Company's equity plan
• Individual bonuses via Company Bonus Program
• Open PTO, generous Company Holidays, and Wellness Days
• Weekly "Wednesday Get Stuff Done Days" (No Meetings)
• Remote social activities and recognition via Bonusly

About the Company

Mode.Inc is the parent company of a portfolio of technology businesses, including Mode Mobile, the creator of EarnOS. We empower users worldwide to monetize everyday mobile activities such as streaming, gaming, and shopping through our transformational software platform.