AI Creative Lead

About the Company

Avida is a Khosla Ventures backed Silicon Valley company founded by ex-MIT and ex-Google founders. Our mission is to bring health & wellness coaching to a billion people through AI-powered personalized wellness coaching programs.

Responsibilities

• Own the entire AI UGC pipeline including hooks, scripts, avatar/voice generation, editing, captions, and publishing
• Ship high volume, delivering dozens of ad variants per week
• Run creative testing loops by analyzing hook rates, hold rates, CPMs, and CPA
• Stay on the bleeding edge of AI tooling and constantly rebuild the pipeline as new tools launch
• Navigate TikTok ad policy, supplement compliance, and AI-content disclosure

Requirements

• Proven experience building and running AI UGC pipelines
• Metric-driven mindset focused on hook rates, hold rates, and CPMs rather than just aesthetics
• Deep familiarity with the current AI tool landscape (e.g., Arcads, Veo, HeyGen, Captions, Higgsfield)
• Ability to work autonomously and move quickly without permission

Preferred Qualifications

• Interest in fitness, lifting, Hyrox, or the supplement/longevity world