Channel Marketing Manager

Responsibilities

• Plan and manage partner marketing activities within budgetary guidelines and deadlines
• Execute strategic partner marketing programmes with extreme ownership and attention to detail
• Identify and create quarterly plans with partners best fit for joint marketing based on programme metrics
• Partner with regional sales, channel sales, and field marketing to offer consultative support as a partner marketing expert
• Nurture and build strong relationships with internal stakeholders including the partner programme office and field marketing
• Localize global campaigns and execute new regional campaigns to recruit, enable, and accelerate partners

Requirements

• Minimum of 3 years experience in channel marketing, specifically building a network of partners
• Experience with partner marketing funding and MDF programmes
• Proficiency in Salesforce customer database
• Proficiency in HubSpot or other Marketing Automation Platforms
• Prior experience with partner relationship management (PRM) software (e.g., Impartner, Salesforce PRM)
• Strong verbal and written communication skills, including the ability to present to executives
• Solid understanding of channel business operations, including revenue and pipeline principles

Preferred Qualifications

• Experience in the IT Security or SaaS technology industry
• Multi-lingual capabilities
• Experience working in a cross-functional team environment

Benefits

• Company-wide bonuses based on monthly sales targets
• Employee referral bonuses
• Adoption assistance
• Tuition and certification reimbursement
• Certification completion bonuses

About the Company

KnowBe4 empowers the modern workforce to make smarter security decisions every day. Trusted by more than 70,000 organizations worldwide, KnowBe4 is the pioneer of digital workforce security, securing both AI agents and humans through attack simulation, training, and collaboration security.