Creative Lead

About the Company

Creative Milkshake is a remote-first performance creative agency. We make scroll-stopping short-form ads for some of the world’s most exciting DTC brands on Meta and TikTok - high-volume, fast-moving, and built to convert.

Responsibilities

• Set and hold the creative standard for all output from storyboard to final ad
• Review and provide actionable feedback on Creative Strategy Presentations, storyboards, and final ads
• Build and maintain checklists, brand guides, and review frameworks to ensure quality consistency
• Translate creative briefs into production-executable direction
• Run pre-production alignment sessions between Creative Strategists and Producers
• Maintain a pulse on TikTok and Meta trends to feed actionable intelligence to the strategy team
• Use AI tools for ideation, scripting, and research workflows
• Lead creative input for VIP or complex client accounts
• Oversee Creative Milkshake’s own social content and website portfolio

Requirements

• 4–8 years in performance creative, creative strategy, or content production
• Experience working across both creative strategy and production
• Deep, current knowledge of TikTok and Meta platforms, including formats and hooks
• Ability to build processes, SOPs, and guides
• High EQ and strong collaborative instincts
• Comfortable with ambiguity and fast-paced environments
• Fluent in English with confidence in presenting creative rationale to clients

Preferred Qualifications

• Experience at a social-first agency, DTC brand, or UGC studio
• Proficiency using AI tools in creative workflows