Developer Marketing Lead

Responsibilities

• Own the developer marketing strategy for ElevenLabs in the UAE (north star: developer sign-ups).
• Build and run product-led growth campaigns, developer launches, and positioning that convert intent into self-serve revenue.
• Design, iterate, and optimize developer landing pages and acquisition funnels with a disciplined A/B test cadence.
• Create high-impact developer messaging and long-form technical content targeted at builders.
• Launch and scale channels (developer content, SEO, paid, partnerships) in collaboration with paid, SEO, and comms teams.
• Manage budget, measure channel ROI, and report on growth metrics using data tools.
• Stand up partnership programs and technical co-marketing with developer platforms and communities.
• Work cross-functionally with product, analytics, and sales to turn developer traction into enterprise leads.

Requirements

• 5+ years
• Developer focus
• Growth marketing
• SQL / Sheets
• Strong copywriting
• SEO experience
• Paid media
• Partnerships
• Ownership mindset
• Code familiarity

Preferred Qualifications

• Experience scaling developer-focused growth programs at fast-growing tech companies
• Product marketing or growth experience with APIs/SDKs or platform products
• Prior work with AI, developer tools, or speech/audio technology
• Experience managing budgets and mentoring other marketers

Benefits

• Annual leave
• Paid leave
• Education allowance
• Annual company travel/offsite (flights)
• Health insurance

About the Company

ElevenLabs builds industry-leading audio AI — from human-like text-to-speech to conversational agents — used by millions for content, accessibility, and intelligent automation. We are a fast-growing, well-funded company bringing together research and product excellence. This specific role is based in Dubai, UAE (hybrid), and will own developer marketing initiatives for the region while working closely with global teams. We value rapid experimentation, high impact, and an AI-first mindset.