Director, Business Strategy and Development - Consumer Brands and Retail

Responsibilities

• Drive new revenue growth by identifying, prospecting, and securing net-new mid-market Consumer and Retail brand engagements
• Lead outbound prospecting and thought leadership through network, industry events, and LinkedIn
• Build and maintain a robust Salesforce pipeline from outreach to closed business
• Apply consultative selling to position Full Funnel, Commerce Media, and Creative services
• Articulate Goodway’s unique differentiators in Commerce Media, Retail Media Networks, and Outcome Engineering
• Quarterback pitches alongside Pitchlab and line-of-business stakeholders to meet pitch SLAs
• Collaborate with SVP, BDs, and Brand VPs to ensure smooth handoff to client success
• Represent Goodway at key industry panels, conferences, and networking events
• Lead pricing discussions and contract negotiations for long-term deal success

Requirements

• Proven sales leadership with a history of driving revenue through new business development
• Integrated media expertise spanning brand, demand, national, and retail media
• Deep understanding of Consumer Brands, Retail Media, RMNs, and full-funnel marketing
• Strategic hunting mindset with demonstrated outbound sales and enterprise deal-closing success
• Established network of decision-makers in Consumer Brands and Retail
• Ability to navigate complex, competitive sales cycles against agencies
• Strong storytelling, negotiation, and executive presence

Benefits

• Work with an award-winning team at the forefront of Commerce and Retail Media
• Build recognition as an industry thought leader through events, panels, and LinkedIn content
• Enjoy autonomy and flexibility in a remote-first, high-growth environment
• Receive competitive compensation and benefits

About the Company

Goodway Group is an independent, remote-first media and marketing services firm with a 90+ year history. As a data-driven, technology-enabled digital media and marketing services firm with teams in the U.S. and the UK, it serves as a certified service partner to The Trade Desk and has been recognized as an Ad Age Best Place to Work.