Director, Marketing Operations

Responsibilities

• Serve as the primary connection between marketing and clinic operations, translating campaigns into executable plans
• Partner with local clinic leadership to ensure consistent implementation of patient-facing materials
• Resolve operational barriers such as staffing, scheduling, and intake processes affecting marketing activation
• Build repeatable playbooks and toolkits for national and local marketing campaigns
• Own the operational brand calendar and marketing engagement standards
• Create and operationalize patient acquisition programs to drive qualified demand
• Own clinical volume KPIs including new patient volume and appointment conversion
• Translate volume trends and capacity constraints into marketing recommendations
• Partner with clinical leadership to develop accurate patient education resources
• Manage the Community Manager to oversee local partner and patient engagement

Requirements

• Bachelor's degree in Marketing, Business, Healthcare Administration, or related field
• 7–10+ years of experience in marketing operations, healthcare/clinical operations, or practice management
• Proven experience translating marketing strategy into operational execution across multiple locations
• Experience partnering with clinical, provider, or medical stakeholders
• Strong analytical skills with experience in KPI reporting and business outcomes
• Proficiency with CRM, dashboards, and project management tools

Benefits

• Competitive medical, dental, and vision plans
• Paid time off
• Access to BetterHelp therapy sessions
• Commuter benefits and discounted insurance rates
• 401(k) with up to 4% company match
• Comprehensive fertility and parental leave benefits
• Career development opportunities
• Employer-paid life and disability insurance

About the Company

Spring Fertility is a mission-driven organization of physicians and scientists building a leading fertility group grounded in clinical excellence and innovation. We deliver patient-centric, individualized care to help people achieve their goals of building a family.