Director of Non-Commercial National Accounts

Responsibilities

• Own and execute national account strategies across non-commercial segments, customers, and affiliate GPOs
• Develop and expand target account distribution to drive new business and grow existing sales
• Build and manage senior-level relationships with key national accounts
• Lead contract negotiations including pricing, terms, and promotional programming
• Partner with distribution teams to support customer-specific go-to-market needs
• Collaborate with Marketing to develop customer-facing programs and product innovations
• Lead and develop a team of National Account Managers

Requirements

• 10-15+ years of experience in CPG sales or Foodservice national non-commercial accounts
• Specific experience leading large contract managed accounts such as Compass, Aramark, or Sodexo
• Proven success managing and growing large complex national or strategic accounts
• 5+ years of experience leading people calling on large national accounts
• Strong negotiation skills regarding contracts, pricing strategy, and promotional planning
• Deep understanding of distribution networks including DSD, broadline, specialty, and chilled

Preferred Qualifications

• Multiple years of experience in the beverage business

About the Company

Vita Coco is the leading coconut water brand in the world, built on a simple idea: bring better-for-you, natural hydration to more people. As a Public Benefit Corporation and Certified B Corp, we are committed to supporting farming communities, sourcing responsibly, and building products that are better for people and the planet.