Go-to-Market Lead

About the Company

Aztec Labs is a UK headquartered software development company building privacy products. We led the initial development of the Aztec Network, the first permissionless, decentralised and programmable privacy Layer 2 on Ethereum.

Responsibilities

• Own the go-to-market strategy and execution for a key Aztec product
• Develop a deep understanding of users, their workflows, and their pain points
• Conduct customer and ecosystem interviews to gather actionable feedback
• Translate user insights into product recommendations and prioritization
• Create and execute growth initiatives to drive adoption and engagement
• Write compelling content including blog posts, product launches, guides, and announcements
• Work closely with product and engineering teams to shape roadmap decisions
• Track product performance and use data to inform growth initiatives

Requirements

• Experience in Product Marketing, Business Development, Growth, Product Management, Developer Relations, or Startup Operations
• Strong bias toward action and ownership
• Ability to operate in ambiguous environments
• Exceptional written and verbal communication skills
• Experience launching products, programs, or growth initiatives
• Ability to learn complex technical concepts
• Experience working cross-functionally with product and engineering teams

Preferred Qualifications

• Experience in fintech, payments, crypto, or developer tooling
• Familiarity with blockchain technology and digital assets
• Experience working at an early-stage startup
• Background in product-led growth or ecosystem development
• Experience managing partnerships or business development initiatives

Benefits

• Highly competitive compensation package
• Flexible and remote work environment
• 25 days holiday + bank holidays annually