Head of Affiliates and Influencers

About the Company

Boldin is a comprehensive financial planning platform that helps people understand their financial picture, make smarter decisions with their money and time, and plan for the future with confidence.

Responsibilities

• Set the strategy and own the affiliate and influencer program
• Accelerate growth by finding high-impact creators and partners
• Lead and develop the existing affiliate manager
• Deepen and expand the distribution-partner network
• Refine partner economics, including commission structures and incentive models
• Lead the migration of the program to a dedicated tracking platform
• Strengthen the operational backbone by partnering with data and finance for attribution and reporting
• Run structured experiments on offers, formats, and partner types

Requirements

• 5+ years in growth, partnerships, affiliate, or influencer marketing
• Proven experience scaling an affiliate or creator program
• Experience managing or mentoring others
• Strong commercial acumen (CAC, payback, LTV, incremental revenue)
• Analytical and data-fluent with comfort in analytics tools
• Excellent communication and writing skills
• Ability to lead strategy while remaining hands-on

Preferred Qualifications

• Experience in consumer fintech, SaaS, or subscription businesses
• Existing network in the personal-finance or retirement creator ecosystem
• Experience implementing or migrating affiliate tracking platforms (e.g., Impact, PartnerStack, Everflow, TrackDesk)
• Understanding of regulatory and compliance considerations in financial services