Head of Growth Marketing

Responsibilities

• Develop and execute a comprehensive growth marketing strategy aligned with business goals.
• Lead marketing initiatives across traditional and digital acquisition channels, ensuring measurable ROI.
• Manage and optimize CRM systems to drive customer lifecycle management, engagement, and retention.
• Design and implement lead generation campaigns to deliver qualified sales opportunities.
• Build, manage, and scale digital campaigns across SEO, SEM, social media, email, and display advertising.
• Collaborate with the sales team to align marketing and sales objectives for revenue growth.
• Establish and nurture strategic partnerships to expand market presence.
• Monitor, analyze, and report on performance metrics to make data-driven recommendations.
• Lead, mentor, and develop the marketing team as the company scales.

Requirements

• Minimum of 5 years of experience in growth marketing within a global B2B or B2B2C SaaS environment.
• Hands-on expertise with CRM systems such as Salesforce or HubSpot.
• Proficiency with marketing automation tools and performance reporting.
• Proven track record in lead generation, demand generation, and sales enablement.
• Strong analytical mindset with experience in A/B testing and conversion optimization.
• Exceptional leadership, communication, and project management skills.
• Ability to work effectively within a global, remote team across multiple time zones.

About the Company

Move Work Forward is a remote-only team dedicated to empowering transparency and productivity at work. We build integrations and tools for major platforms like Atlassian, Microsoft, Google, and Slack to help teams move work forward together. We value ownership, customer obsession, and a bias for action.