Head of Restaurants & New Verticals Marketing (UAE Based)

Responsibilities

• Define and lead the Restaurants & New Verticals (NV) marketing strategy across the UAE and wider Middle East (restaurants, grocery, retail partners).
• Build annual promotional programs and co-marketing plans with partners to drive customer and order growth.
• Design experiments, measurement frameworks and dashboards to monitor campaign performance and scale successful initiatives.
• Lead stakeholder management with commercial teams, product, global marketing counterparts, agencies and external partners.
• Drive partner-facing marketing proposals and Joint Business Plans; act as the voice of partners within Deliveroo.
• Manage, develop and grow a high-performing regional marketing team; set objectives, priorities and execution standards.
• Deliver marketing innovation and visibility initiatives across physical and digital channels.

Requirements

• 12+ years experience
• 5+ years B2B2C
• 3+ years leading
• Middle East experience
• Multi-channel marketing
• Performance marketing
• Partner management
• Data-driven mindset
• Advanced Google Sheets
• English proficiency

Preferred Qualifications

• Arabic language skills
• Delivery app experience
• Restaurant/grocery marketing
• Multi-vendor platform experience
• Product marketing collaboration

Benefits

• Annual leave allowance
• Family medical insurance
• Health insurance
• Paid leave options

About the Company

Deliveroo is a technology-driven food and grocery delivery company connecting consumers, restaurants, shops and riders to make local shopping and eating more convenient. The company values fast decision-making, autonomy and innovation while operating across rapidly growing markets in the UAE and the wider Middle East.