Influencer Marketing Manager

Responsibilities

• Build and execute influencer strategies across various tiers and platforms including TikTok, YouTube, Kick, X, and Instagram.
• Source and qualify creators based on audience fit, engagement authenticity, and risk profile.
• Own the full partnership lifecycle: outreach, pitching, negotiation, and contracting using CPA, rev share, or hybrid deal structures.
• Create content briefs and messaging guidance that drives conversions while maintaining compliance and brand safety.
• Manage campaign operations, including timelines, deliverables, approvals, and tracking links.
• Track and report on key performance metrics such as CAC, CPA, sign-ups, deposit volume, and ROAS.
• Coordinate with Creative, Social, and Affiliate teams to repurpose influencer content for wider brand amplification.
• Manage budgets, forecasts, and monthly creator spend plans.

Requirements

• 2–5+ years of experience in performance-driven influencer marketing or creator partnerships.
• Proven track record of negotiating deals and running measurable, ROAS-driven campaigns.
• Deep understanding of the YouTube and Kick creator ecosystems.
• Proficiency with tracking and analytics, including UTM links, codes, and attribution dashboards.
• Experience in iGaming, crypto, fintech, or other regulated/grey industries.
• Familiarity with influencer discovery tools (e.g., Modash, HypeAuditor) and affiliate program structures.
• Strong organizational skills with the ability to manage high-volume outreach and multiple deadlines in a fast-paced environment.

Benefits

• Competitive salary plus performance-based bonuses.
• Opportunities for fast career progression and high levels of ownership.
• Dedicated budget to test, learn, and scale winning creator partnerships.
• Fully remote and flexible working environment.

About the Company

Blitzed is a fast-growing crypto casino and sportsbook focused on building a strong creator-led brand and community. We move fast, test aggressively, and scale what works across the most influential social platforms.