Integrated Marketing Program Manager

Responsibilities

• Develop and execute an integrated global marketing plan across web, email, social media, content, events, and partner channels
• Create founder-focused messaging, campaign assets, videos, toolkits, and participant stories
• Coordinate campaign activation across global and regional stakeholders, investors, startup communities, and ecosystem partners
• Manage complex, cross-regional workstreams, including budgets, timelines, risks, dependencies, agencies, and vendors
• Oversee lead capture, CRM routing, attribution, dashboards, budget tracking, and performance reporting
• Measure campaign outcomes, including awareness, qualified applications, engagement, and conversion
• Review campaign progress, anticipate risks and dependencies, resolve blockers, and identify opportunities for optimization
• Prepare campaign plans, creative briefs, stakeholder communications, performance reviews, and decision-ready status updates

Requirements

• Bachelor's degree
• 4+ years of integrated marketing experience
• 4+ years of experience managing complex, global initiatives
• 3+ years of experience with marketing operations and measurement
• Hands-on experience planning and executing events
• Strong project-management skills
• Ability to support required core working hours

Preferred Qualifications

• Experience marketing to startups, developers, investors, or technology ecosystems
• Previous experience working within or supporting a large global technology organization
• Experience creating founder-focused content, campaign toolkits, videos, or participant stories
• Experience supporting global campaigns with regional activation requirements

Benefits

• Medical, dental, and vision coverage
• Flexible Spending Account (FSA)
• 401(k) retirement plan
• Competitive paid time off
• Parental leave
• Professional growth and development opportunities

About the Company

Blueprint is a technology solutions firm that helps organizations turn complex challenges into meaningful outcomes by connecting strategy and execution across AI, cloud, data, product development, and emerging technology.