Intermediate Graphic Designer

Responsibilities

• Develop and execute high-quality concepts and design solutions for digital marketing campaigns, including email marketing, display ads, social media graphics, and animations.
• Create visually engaging print assets such as marketing materials and brochures, ensuring brand consistency and effectiveness.
• Collaborate with marketing and sales teams to understand project requirements, target audiences, and business objectives, translating them into effective design strategies.
• Utilize data insights and performance metrics to refine designs, optimize user experiences, and improve conversion rates across various platforms.
• Maintain and evolve brand guidelines, ensuring all visual communications align with AlgaeCal's brand identity and messaging.
• Stay current with design trends, marketing techniques, and e-commerce best practices to continuously enhance the effectiveness of creative assets.
• Contribute to UI/UX design improvements for digital platforms, focusing on enhancing user engagement and driving sales.

Requirements

• Degree or Diploma in Graphic Design, UI/UX Design, or a related design field.
• Minimum of 2 years of professional graphic design experience, with a strong emphasis on digital marketing and e-commerce environments.
• Portfolio showcasing quantifiable achievements in increasing conversion rates and opt-ins.
• Expert-level skills in Adobe Creative Suite (Illustrator, Photoshop, InDesign, XD).
• Ability to research, understand, and apply current marketing trends, techniques, and ideas to drive sales.
• Understanding of key metrics and ability to use insights to create and refine content for measurable results.
• Proven ability to create high-quality concepts and design solutions that effectively communicate brand messaging.
• Deep understanding of engaging graphic design principles, typography, branding, UI, and visual design culture.

Preferred Qualifications

• Experience with Figma for collaborative design workflows.
• Advanced After Effects techniques for creating sophisticated animations.
• Direct experience generating significant sales on e-commerce platforms like Amazon.
• Familiarity with marketing funnels and their design implications.

Benefits

• Generous Compensation
• Impactful Work
• Remote Work Flexibility
• Team Collaboration
• Continuous Learning

About the Company

The Design Project is a Product design Agency so good it should come with a warning label