Junior Account Executive in Public Relations

Responsibilities

• Assist in developing and implementing PR campaigns for clients.
• Draft press releases, media pitches, newsletters, and other communication materials.
• Build and maintain relationships with media contacts and influencers.
• Monitor media coverage and prepare regular reports on PR activities.
• Support account managers in client communications and project coordination.
• Conduct research on industry trends, competitors, and client markets.
• Assist in organizing events, press conferences, and promotional activities.
• Perform administrative tasks to ensure smooth workflow within the team.

Requirements

• Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
• 0–2 years of experience in PR, communications, or media. Internships and relevant projects are highly valued.
• Excellent written and verbal communication skills.
• Strong organizational and multitasking abilities.
• Basic understanding of media relations, social media, and PR tools.
• Positive attitude, eagerness to learn, and a team player mindset.

Preferred Qualifications

• Familiarity with press release distribution platforms and media monitoring tools.
• Interest in social media strategy and content creation.

Benefits

• Hands-on experience in PR and communications.
• Opportunity to work with diverse clients and industries.
• Mentorship and professional growth opportunities.
• Collaborative and dynamic work environment.

About the Company

Yardstick Marketing is a boutique agency with a difference providing the best integrated marketing solutions with a 360-degree brand building approach in the region.