Lifecycle Product Manager

Responsibilities

• Manage end-to-end lifecycle campaign and automated flow implementation from brief to launch
• QA and test emails across devices, browsers, and clients to ensure deliverability and compatibility
• Maintain list hygiene: remove invalid contacts and suppress over-mailed segments
• Ensure compliance with email regulations (GDPR, CAN-SPAM) and best practices
• Build and maintain reporting frameworks and automated dashboards to track campaign performance
• Oversee lifecycle marketing tech stack, vendor relationships, and tool integrations
• Identify process inefficiencies and implement standard operating procedures and operational improvements

Requirements

• Klaviyo experience
• Email testing
• HTML & CSS
• CRM segmentation
• A/B testing
• Reporting & BI
• Project management
• Data hygiene
• Lifecycle operations
• Attention to detail

Preferred Qualifications

• Customer data platform
• DTC experience
• Consumer hardware
• Looker familiarity
• BI/reporting skills

Benefits

• Health insurance
• Annual leave
• Paid leave

About the Company

Eight Sleep is the world’s first sleep fitness company building advanced hardware, software, and AI to optimize sleep performance. We operate like a high-performance team that iterates quickly and obsesses over member outcomes. This role reports to the Director of Lifecycle Marketing and is based in Dubai (hybrid). Candidates must be located in the UAE or able to work from Dubai for regular collaboration.