Marketing Data Science Manager

Responsibilities

• Set the strategy and roadmap for Marketing Data Science, prioritizing the highest-impact opportunities with key partners
• Establish goals and measurement approaches for attribution, ROI, and campaign performance
• Lead and develop core capabilities in performance marketing, brand marketing, user insights, and reporting infrastructure
• Bring a forward-looking perspective on advertising, media innovation, and marketing analytics methods
• Partner with Data Science leaders to evaluate and responsibly adopt emerging AI tools

Requirements

• 6+ years of marketing data science experience, ideally at a media agency or in-house marketing organization
• Proficiency with marketing analytics tools, including Google Analytics and advertising platforms
• Familiarity with modeling methods such as MMM, causal lift/synthetic control, saturation modeling, optimization, and Bayesian approaches
• Proven experience leading, mentoring, and developing talent
• Strong stakeholder management and the ability to prioritize multiple complex workstreams
• Strong storytelling and communication skills

Benefits

• Generous performance-based bonus plans
• Rich medical, dental, and vision coverage
• Generous retirement contributions with 100% immediate vesting
• Quarterly all-company wellness days
• One-time home office stipend
• Annual professional development budget
• Quarterly well-being stipend
• Considerable paid parental leave
• Employee referral bonus program