Marketing Manager - Food Delivery

Responsibilities

Planning & Execution

• Develop and execute the monthly and quarterly marketing calendar aligned with the overall business strategy.
• Lead the ideation and execution of innovative marketing campaigns across in-app, digital, and offline channels.
• Work closely with growth marketing and commercial team to build segmented demand generating campaigns. Work alongside Product and Growth teams on new launches and feature promotions within the Careem Super App.
• Track and manage marketing budgets, ensuring efficient allocation and performance-driven decision-making.

Campaigns & Content Creation

• Work closely with the creative team to develop compelling content and assets for all campaigns.
• Own and manage the customer communication plan and CRM processes to optimize engagement and retention.
• Lead restaurant marketing initiatives, collaborating with account managers and commercial teams to enhance merchant visibility.

Team Leadership & Cross-functional Collaboration

• Manage, grow, and lead a team of marketing executives, fostering a high-performance culture.
• Collaborate with commercial, brand, product, and external agency teams to ensure seamless execution of marketing initiatives.

Requirements

• Bachelor’s or Master’s degree (or equivalent) in Marketing, Business, or a related field.
• 3 - 5 years in Marketing.
• Strong problem-solving skills with a hands-on approach to navigating complex operational environments.
• Proven ability to manage multiple projects while meeting tight deadlines in a fast-paced setting.
• Experience in budget management, including forecasting, reporting, and optimizing marketing spend.
• Strong leadership and mentoring skills, with the ability to develop and inspire a team.
• Track record of creating and executing innovative marketing campaigns while effectively communicating a compelling vision.
• Confident, outgoing personality with a natural ability to coach and influence others.
• Tech-savvy with strong digital literacy and proficiency in marketing tools and software.
• Previous experience in a technology-driven or start-up environment is highly desirable.

Benefits

• Work and learn from great minds by joining a community of inspiring colleagues.
• Opportunity to drive impact in a region with a lot of untapped potential.
• Explore new opportunities to learn and grow every day.
• Flexibility to work remotely for 1 day per week and from any country in the world for 30 days a year.
• Access to healthcare benefits including gym and fitness reimbursement.