Paid Media Analyst

Responsibilities

• Build, launch, optimize and maintain digital marketing campaigns
• Manage digital marketing campaigns for Anteriad clients, responsibly spending advertising budget
• Regularly analyze program performance to unearth new growth areas & optimization opportunities
• Regularly presenting & reporting on campaign performance
• Communicate with stakeholders at all levels within the corporation and all clients
• Work cross-functionally to build infrastructure integrating digital marketing reporting with multi-channel analytics
• Stay up to date on the latest paid media trends and best practices

Requirements

• 1-3 years of hands-on digital marketing experience (SEM/Social Media/Digital)
• Bachelor's degree
• Proficiency in Microsoft Office
• Experience or certifications in Google Ads, Bing Ads, LinkedIn Ads, and Facebook Advertising
• Attention to detail and growth-minded
• Ability to recognize patterns of client need/behavior
• Ability to travel less than 10%

About the Company

Anteriad is a B2B solution provider that uses data to help marketers make data-driven business decisions, spanning customer acquisition, demand generation, and account-based marketing.