Paid Media Manager

Responsibilities

• Own end-to-end Google Ads strategy and execution including search, display, and shopping campaigns
• Manage and optimize Google Local Services Ads (LSA) profiles, including budget, bids, and lead quality
• Build and manage Meta Ads campaigns on Facebook and Instagram
• Structure campaigns and run rigorous A/B testing across ad copy, audiences, and landing pages
• Monitor budgets and bids in real time to protect ROAS and cost per lead
• Connect ad performance to real business outcomes like leads and booked jobs
• Build and maintain performance reporting for internal and client-facing review
• Collaborate with the team on offer alignment, landing pages, and lead follow-up systems

Requirements

• 6+ years of hands-on paid search experience with strategic ownership
• Proven experience managing Google Ads (Search, Display, and Shopping)
• Direct experience managing Google Local Services Ads (LSA)
• Strong track record of improving ROAS and lowering cost per lead
• Professional written and spoken English
• Ability to work agency-side managing multiple client accounts
• Must be currently based in Latin America

Preferred Qualifications

• Experience running paid media for home services (HVAC, plumbing, electrical, roofing, etc.)
• Meta Ads (Facebook/Instagram) experience
• Familiarity with GoHighLevel or similar CRM/automation platforms
• Google Ads certification(s)

Benefits

• Competitive salary in USD paid monthly
• 10 paid vacation days per year plus all U.S. federal holidays
• 100% remote work from anywhere in Latin America