Performance Associate

Responsibilities

• Execute and optimize performance media campaigns across search, social, and display channels
• Perform Search Query Report (SQR) analysis to optimize keyword bidding and implement negative keywords
• Develop and present weekly performance reports with actionable recommendations
• Analyze campaign results and user engagement metrics like CTR, conversion rates, and bounce rates
• Conduct in-depth reporting on paid media performance and audience behavior
• Oversee finance reconciliation processes and verify campaign spend

Requirements

• Bachelor's degree preferred, ideally in a STEM major
• Experience in digital media, paid advertising, or media buying
• Proven track record managing paid search and social campaigns
• Exceptional analytical skills with ability to translate data into insights
• Creative and solutions-oriented mindset
• Excellent communication and collaboration skills

Benefits

• Competitive medical, vision, and dental insurance
• Group retirement plans
• Significant paid time off
• Employee mental health awareness days
• Preferential partner discounts

About the Company

Keyade Middle East is a Performance Marketing Consultancy and a leading WPP Media brand. Part of GroupM, Keyade focuses on delivering business results through cutting-edge solutions and strategic media investment.