Senior Field Marketing Manager

Responsibilities

• Define and own the field marketing strategy for UAE & South Africa, setting the regional approach to pipeline generation, brand presence, and customer engagement
• Own the full event life cycle for the region including logistics, operations, and execution of all planned events
• Build and execute a comprehensive integrated marketing calendar spanning field events, executive programs, ABM campaigns, and digital demand generation
• Serve as the primary marketing stakeholder for the UAE & South Africa sales leadership team to co-develop go-to-market plans
• Drive account-based marketing at scale for the region's most strategic accounts
• Mentor and provide guidance to junior field marketing team members across EMEA
• Establish measurement frameworks and reporting cadences that connect marketing activity to pipeline and revenue influence

Requirements

• 8+ years of experience in field marketing, regional marketing, or demand generation in enterprise B2B technology
• Proven ability to define and own a regional marketing strategy
• Proven track record of negotiation skills with vendors and suppliers
• Deep experience running executive engagement programs and high-stakes field events (300+ attendees)
• Strong command of account-based marketing strategy
• Proficiency in marketing automation, CRM, and analytics platforms
• Fluency in English; Arabic language is a significant plus

Preferred Qualifications

• Experience shaping field marketing strategy across multiple EMEA sub-regions simultaneously
• Background in cloud data, analytics, or AI platform marketing
• Experience with AI or GenAI tools to accelerate campaign creation or audience intelligence
• Familiarity with Snowflake's go-to-market motion or comparable enterprise data platform ecosystems

About the Company

Snowflake is powering the era of the agentic enterprise. We seek AI-native thinkers who treat AI as a high-trust collaborator to solve problems and accelerate impact.