Senior Growth Marketing Lead

About the Company

Ostium is building the onchain broker layer for global markets, enabling trading of equities, commodities, indices, and FX via perpetuals. We've raised $27M+ from General Catalyst and Jump Crypto, have processed $50B+ in trading volume to date, and generated more than $35M in fees over the last year.

Responsibilities

• Own net new user acquisition, including traffic, signups, funded accounts, and first trades
• Identify, test, and scale new acquisition channels such as SEO, lifecycle email, paid social, and influencer programs
• Build and manage a trader-focused creator program with YouTube, TikTok, and Instagram creators
• Develop an SEO program from scratch, including keyword strategy and educational hubs
• Manage lifecycle marketing via email, push notifications, and in-app user journeys
• Launch and optimize paid acquisition channels where regulation allows
• Define growth metrics and drive a rigorous experimentation cadence using funnel analytics

Requirements

• 2+ years of experience in growth or performance marketing, ideally in crypto, consumer fintech, or trading platforms
• Deep expertise in at least two growth channels (e.g., paid search, paid social, or UGC)
• Proven experience building a growth function from the ground up
• Highly analytical with proficiency in GA4, Amplitude, Mixpanel, or similar attribution platforms
• Strong copywriting skills for ads, landing pages, and email campaigns
• Crypto native or an active trader with a deep understanding of crypto culture

Preferred Qualifications

• Experience growing products in regulated industries like crypto, iGaming, or CFDs
• Experience building affiliate or introducing broker (IB) programs
• Active participation in Telegram trading communities
• Experience scaling modern distribution tactics like TikTok or YouTube creator programs
• Experience with attribution platforms and AI marketing tools
• Previous experience growing retail trading platforms such as Robinhood, eToro, or Revolut