Senior Marketing Data Scientist

Responsibilities

• Analyze large volumes of customer, CRM, media, healthcare, and behavioral data to identify patterns and business drivers
• Develop measurement frameworks for pharmaceutical and healthcare marketing initiatives
• Build segmentation models, behavioral analyses, audience scoring models, attribution methodologies, and predictive analytics solutions
• Leverage Python, SQL, AI tools, and workflow automation to accelerate analytics delivery
• Translate complex analytical findings into business language and prepare executive-ready presentations
• Mentor junior analysts and promote a culture of curiosity, learning, and continuous improvement
• Act as a trusted analytics partner for Strategy, Media, and Client Services teams

Requirements

• 5–8 years of experience in Data Science, Healthcare and Pharma Marketing Analytics, Customer Analytics, Business Intelligence, and Measurement & Attribution
• Proficiency in Python, SQL, statistical analysis, data modeling, predictive analytics, Power BI, and data transformation and ETL concepts
• Exceptional English communication skills
• Ability to work within U.S. Eastern Time business hours
• Experience in pharmaceutical or healthcare marketing, paid media analytics, or CRM analytics

Preferred Qualifications

• Experience with Marketing Mix Modeling (MMM)
• Machine learning and forecasting expertise
• Experience with Azure ecosystem
• AI-assisted analytics workflows

About the Company

GoFasti is a Talent-as-a-Service company that bridges the gap between world-class developers and designers from LatAm and first-class companies around the globe.