Senior Paid Media Manager

Responsibilities

• Serve as a subject matter expert in Paid Media
• Develop and manage a portfolio of Paid Media accounts and marketing campaigns
• Mentor junior teammates and contribute to internal media best practices
• Collaborate cross-functionally with Creative, Analytics, SEO, and Client Services teams
• Spearhead client media strategy kickoff, tactical execution, testing, and optimization
• Drive overall success and performance of client media strategies

Requirements

• Proven expertise in Paid Media channels
• Experience managing client accounts and marketing campaigns
• Strong project and deliverable management skills
• Ability to work cross-functionally to enhance digital programs
• Experience in a leadership or mentoring role

About the Company

Silverback Strategies is a performance marketing agency recognized by Ad Age and Inc Magazine as one of the best places to work. The agency focuses on helping marketers grow and capitalize on change.